Girl Scouts – Social Media, Copywriting
I’ve worked with Girl Scouts councils in southeast Wisconsin and western Washington as a content strategist, webmaster and social media manager. I have extensive experience…
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Wyoming Office of Tourism – Social Media
I led paid social media strategy for the Wyoming Office of Tourism, optimizing content to help the tourism board achieve objectives including conversions (information requests,…
Content writing
Blogging + content marketing WordPress.com Journalism Writing Tips for Your Website Content 4 Tips for Building a Podcast Brand Should You Hire a Website Agency…
Dominican Republic – Public Relations
As a U.S. PR representative for the Dominican Republic Ministry of Tourism, I led day-to-day PR efforts including pitching story ideas to media, coordinating and…
Carmex – Social Media & Public Relations
As a senior account executive on the Carmex social media team, I led the day-to-day execution of the brand’s social media efforts, including writing post…
Bryant & Stratton College – Social Media
I worked on the social media team for Bryant & Stratton College where I created promoted campaigns on Facebook, LinkedIn and Twitter to promote programs…
Asenzya – Public Relations
I worked on the PR team for Oak Creek, Wis.-based Asenzya Inc. as the company went through a rebranding and name change. I executed efforts…
Website copy – STIR advertising agency
I wrote website copy for STIR, a Milwaukee-based advertising agency. Examples below include capabilities pages for public relations and social media. Click each page preview…
Digital / video / audio
Video/multimedia Watch and listen to a guided tour of University of Iowa flood recovery projects. Video created, edited and narrated by Lauren Sieben. (For the…